Who the heck reads this paper?
by Doug Collins
Well, we don't really know, because we've never done any demographic
marketing surveys. You see, most papers and magazines do marketing
surveys of their readers in order to help sell ads for their "target
market". They know their readers' income, food preferences, and gender
ratios. They know that their average reader has 2.3 kids and 0.8 dogs,
for example.
We at the WA Free Press don't try to wheedle personal information from
you because we do not owe our existence to advertisers. We don't try to
sell ads because 1) we don't want to flood the earth with more useless
products, and 2) selling ads is a truly awful soul-destroying job (from
first-hand experience, I wouldn't wish it on anybody!).
Sure we print some ads, but the small number of ads that we print are
from progressive-oriented advertisers who have contacted us and who like
to help support the paper.
So what do we do at the WA Free Press? We simply print articles that
writers like to write and that subscribers like to read. That's what
true journalism should be. Instead of being financed by corporate ads
hawking consumer items, we are financed almost entirely by subscriptions
from readers like you.
And if you've read this far, I'd guess you are someone who is interested
in the topics we write about. Without even doing a marketing survey, I'd
guess you are someone who is not satisfied with our government or our
environment, and that you are interested in helping to create positive
changes. So are we!
So if you haven't already, please do your part to keep the WA Free Press
active and strong by subscribing below. I subscribe myself. I think of
it as dues for a better world.
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